ORA, 5 July 2008
Presentation Promo

Ready to Do Business?
Etiquette Essentials for Writers

When you meet with an editor, agent or story source, you want to build a good working relationship. But a misstep in courtesy or etiquette could override even your best writing samples and send the wrong impression. Do you know:

* How to get a business meal off to the right start?
* How to negotiate business card exchanges?
* What is the secret to managing business protocol and etiquette issues?

This lighthearted presentation will walk offer practical tips on putting your best foot forward in social/business situations. Proper etiquette will help you come across as a polished professional and encourage people to do business with you.
Once you are ready to meet the public with grace and charm, how do you get publicity and increase sales? Hints on news releases and positive media attention will wrap up the session, with time for Q & A.

Speaker Sandy Z. Poneleit, media/marketing consultant, is a freelance writer/editor with more than 15 years of experience in public/media relations. A former reporter for Springfield News-Leader and senior media specialist for BKD, she also has worked in tourism and environmental education. Along the way, she has learned the importance of etiquette in conducting business, and that while blunders happen, it's how you handle the mistakes that matters.

She also knows from the inside what captures the eye of media decision makers who consider your press release.